Talisma, a provider of Multi-channel CRM solutions, announced that it has signed an exclusive reseller agreement with COGNICASE Group in Spain. As a specialist in the development of value-added software solutions, COGNICASE Group will increase the reach of Talisma Multi-channel CRM solutions throughout Spain and provide existing and future customers in the region with experienced local support.
Through the agreement, COGNICASE Group will become Talismas Spanish office and be responsible for sales, implementations, support, partnerships and channel management of Talisma’s entire product portfolio – CRM, marketing, contact centre, service and knowledge management products – throughout the region.
‘We have been searching for a Multi-channel CRM organisation to lead our CRM unit for quite some time. Talisma’s Multi-channel CRM solutions are world-class and will allow us to provide organisations in Spain with a 360-degree view of all customer communications through multiple channels of communication, including email, chat, phone and SMS,’ commented José Vicente Hernández, Sales Director of COGNICASE Group .
‘Establishing partnerships with first-class companies in Spain and other European countries is central to our expansion strategy across Europe. Partnering with COGNICASE Group will allow Talisma to increase its penetration in Spain and build on our proven success in this market. A local presence is also important to ensure that Talisma customers receive the support and customer service that they expect from a global leader of Multi-channel CRM solutions,‘ commented Craig Gordon, Managing Director of Talisma Europe .
The COGNICASE Group will also implement Talismas Campaign solution internally to launch a wide range of digital direct marketing services and provide customers with a multi-channel support service.
2005-03-29
Em Foco – Empresa